In the post below, Steve Sibson checks in with his opinion that "Cultural Creatives" is just another word for "Progressives." (which is just another word for... well, if you know Sibby, you know the rest, right?)
Anyway, Dixon de Leña knows better, and sent us a reply that warrants it's own thread.
Here's what deLeña had to say:
“In order to avoid "pig-piling" Steve I'd much rather encourage him to follow links to a summary of our most recent Cultural Creatives values study administered by TNS, world's largest survey research corporation and completed by Paul H. Ray in March, 2008. A few of the top-line results might interest Steve are:
51.70% say Very or Extremely Important is: wanting to be involved in creating a better society than we have today
73.40% agree: We have a moral duty to protect all God's creatures from extinction
71.75% agree: It is our sacred obligation to care for God's creation
70.50% agree: I see myself as a citizen of Planet Earth as well as an American
Some of the top-line results in the Values and Ecology sections of our 200+ questions/statements survey can be found here.
What isn't always clear to people (or pollsters) is that our Cultural Creatives research scans for the deeper values, not opinions, of adults in the U.S. To quote Paul, "Values are the deepest and slowest-changing indicators we can measure with surveys, and worldviews are almost as deep, while attitudes and opinions are closer to the social surface of life, more superficial, labile and faster to change. Values and worldviews are said to be 'deeper' when they are part of who we think we are, are more strongly held, matter more to how we live our lives, and are more a part of our personal ‘systems of meaning and important life priorities'."
With this said, the 3 Cultural Creatives surveys (1994, 2000, 2008) have shown that a growing percentage of people are living, buying, voting and running businesses, etc., from a unique set of values that is neither Right, Left, Modern Business or the Mushy Middle - but out-front creating a potentially Planetary culture. Also, let's get one thing clear - not all Progressives think in Planetary terms.
Over the past few years, in the US and across Western Europe and Japan, a set of independent surveys by different research teams, has found that Cultural Creatives are 33-37% of adults, averaging 35%. What goes with that research finding is a parallel realization: This is an emerging planetary culture. The values and worldviews of Cultural Creatives all around the planet are much more similar to each other than they are to the people of their own particular countries. The emerging planetary values and worldviews are converging across nations to create a ‘trans-modern’ culture. That is, it can cut across the rancorous conflicts and divisions among peoples and religions to integrate modern and traditional values with something new that’s still in process, still emerging. It’s a wiser culture, one that supports the people more than elites. It’s a surprising new basis for planetary integration, and for creating a sustainable world. It's the potential for a more peaceful Planet.
It's also important to notice that our survey showed that 72% of Americans now see themselves as citizens of planet Earth as well as Americans. There is movement in the collective consciousness toward planetary awareness, planetary concerns, and not just globalization of an economic kind, but planetary integration, at precisely the same moment in history when the whole planet is threatened by climate crisis.
This "collective consciousness" that gently drives more and more people to live Cultural Creative values, virtually undetected by the Modern mainstream media, and furthermore, without Cultural Creatives even knowing each other exist, is quite remarkable. I'd venture to say it might well be a manifestation of a Higher Power. However, this power can not be claimed by any one god, church or institution. As I like to say, it's just us human beings showing up at our greatest.
Sorry for the lengthy post.
Dixon T. de Leña, CEO/Founding Partner (with Paul H. Ray)
Integral Partnerships LLC
Dixon's Blog: www.culturalcreativesinleadership.wordpress.com